Data Analyst

An end-to-end curriculum for analysts who want to be paid like decision partners, not number fetchers. You move from defensible metric definitions (DAU/MAU with action-only denominators, Sean Ellis 1-week retention, 5-bucket revenue waterfalls) to advanced SQL on Snowflake / BigQuery / dbt 1.8+, trustworthy A/B testing with SRM checks and CUPED variance reduction, executive-grade data storytelling in Mode / Hex / Looker / Tableau, and the leadership track that builds a team a CEO actually trusts. Every module ships with SQL or Python you can paste into a notebook and a real-company case (Stripe, Airbnb, Pinterest, Booking, Wise, GitLab) showing what the work looks like at scale.